Overview
This post speaks on example’s on how organization’s in the digital ERA focuses on Employee Engagement.Examples
The below video by Nem
Australasia (2016) describes of employee engagement and its impact on workforce
performance. It also identifies five drivers in the form of Empowerment,
aligning to business strategy, Team collaboration, Opportunities and Fair
Recognition, that an organization can focus on to improve employee engagement.
Video 1
Employee Engagement - Impact on Performance
Source: (Nem Australasia, 2016)
Robert Half UK (2017), a UK based recruitment-based company sees valued, motivated and engaged employees are happy at work and a happy workforce will always have a positive contribution to the organization.
Video 2
Source: (Robert Half UK, 2017)
On the other hand, below is a good example of
how modern technology can be applied to enhance employee engagement. IBM
Watson Talent, (2014) speaks of how Slumberland Furniture, a US-based furniture
retailer has made use of data analytics and AI technologies in the form of IBM
WebSphere Portal and IBM's Smarter Workforce Solutions to process data and use
them to enhance employee engagement, resulting in high organizational
performance.
Video 3
Creating an Exceptional Digital Experience by Fostering Employee
Engagement
Source: (IBM Watson Talent, 2014)
References
IBM Watson Talent
(2014). Creating an Exceptional Digital Experience by Fostering
Employee Engagement. [video] Available at:
https://www.youtube.com/watch?v=8gZrSqrw5ok [Accessed 5 Sep. 2019].
Robert Half UK
(2017). IT'S TIME WE ALL WORK HAPPY. [video] Available at:
https://www.youtube.com/watch?v=AfIY28GSP5Q [Accessed 5 Sep. 2019].
Nem Australasia
(2016). Employee Engagement - Impact on Performance. [image]
Available at: https://www.youtube.com/watch?v=w7a-1NsaXlA [Accessed 3 Sep.
2019].
14 Comments
Hi Kanchana, I would like to mention that in today's digital era, a lot of the engagement happens outside of the traditional offices (Lombardy, 2015). This is mainly due to all the people at retail, travel, hospitality and banking working on the go or interacting directly with customers. Hence, reaching those employees through their mobile devices has become the go-to method to engage with them in real-time and maintain two way communication in spite of the geography (Lombardy, 2015).
ReplyDeleteAn absolutely vital and valid point. Cascio and Montealegre (2016)'s research paints a very vivid picture on the impact of technology on work and organizations, highlighting the need to recognize wearable computing/digital devices and mobiles as prominent 'competitors' for an individual's attention.
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